Browsing CategoryCommunication

Are You Listening? – The Better Newsletter #68

Years ago, my son Andrew started a non-profit called Dreams for Kids in D.C. He landed a 15-minute meeting with Dr. Roberta McLeod, the Director of Howard University, where he was going to ask to use their Campus Center—for free—to host the Dreams for Kids annual holiday party. A few minutes in, Andrew realized…

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Tell Stories That Stick – The Better Newsletter #63

Pete, the sound engineer for my recent Audible book, pulled me aside after recording and said, “I wish I could tell stories like you, but nothing interesting happens to me.”

I told him, “Everyone has interesting things happen to – or around them – that can be turned into stories.”

He smiled and said, “Like what?”

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Wealthy In What Matters – The Better Newsletter #62

When I submitted my book proposal for SOMEDAY Is Not a Day in the Week to my agent, she told me, “Sam, you’ll get a better deal if you have a bigger platform.”

In other words, my book deal depended less on my track record or the topic’s relevance and more on my social media following.

So, I did something I have never done…

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