Years ago, I was the Pitch Coach for Springboard Enterprises (which has helped entrepreneurs generate $37 billion in funding/valuation.)
One of their members, Kathleen Callendar of Pharma Jet, told me, “I’ve got good news and I’ve got bad news.”
Browsing CategoryCommunication
Tell Stories That Stick – The Better Newsletter #63
Pete, the sound engineer for my recent Audible book, pulled me aside after recording and said, “I wish I could tell stories like you, but nothing interesting happens to me.”
I told him, “Everyone has interesting things happen to – or around them – that can be turned into stories.”
He smiled and said, “Like what?”
Wealthy In What Matters – The Better Newsletter #62
When I submitted my book proposal for SOMEDAY Is Not a Day in the Week to my agent, she told me, “Sam, you’ll get a better deal if you have a bigger platform.”
In other words, my book deal depended less on my track record or the topic’s relevance and more on my social media following.
So, I did something I have never done…
What’s Your Story? – The Better Newsletter #59
Years ago, I read an article by Shankar Vedantam in The Washington Post about genocide and famine.
Rather than leading with data, Vedantam shared a story about an oil tanker that had caught fire off the coast of Hawaii…
Lead a Horse to Water… – The Better Newsletter #56
My friend Maria passed her state’s real estate exam and obtained her license. After many weekends of open houses, Maria hadn’t made one sale.
Trust FALL or Trust CALL? – The Better Newsletter #55
A while back, I was talking to my friend who was moving on from a relationship. She sighed, “I guess it’s just a trust fall…”
Break Out Instead of Blend In – The Better Newsletter #50
JJ asked me, “I want you to kick off the program, so what’s the FIRST thing we need to do to create a successful book that sells for years to come?”
Create Connection (Not Confusion) – The Better Newsletter #48
At a recent conference, I asked a woman, “What do you usually say when people ask what you do?” She replied, “I tell them…”
What’s in Your Happiness Box? – The Better Newsletter #44
Years ago, I had just wrapped up an intense two-day consulting job in Southern California. I was sitting in my rental car, trying to drum up the energy to drive to the airport and catch a plane back to D.C.
Just then, my phone rang..
Tick Talk – The Better Newsletter #43
A few weeks before graduating from VA Tech, my son Tom saw a job opening at NASA’s Mission Control at Johnson Space Center in Houston.
His dream job. He submitted his resume and – YAY! – got an interview.